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Privacy Policy
Privacy Policy

Last Updated: 16 October 2026

1. INTRODUCTION

Chairs Etc. respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, store and protect your personal information when you visit our website, contact us, purchase furniture or interact with our business.

We are committed to handling personal information responsibly and in accordance with the Protection of Personal Information Act 4 of 2013 (POPIA) and other applicable South African legislation.

By using our website or providing us with your personal information, you acknowledge that you have read and understood this Privacy Policy.

2. PERSONAL INFORMATION WE COLLECT

Depending on how you interact with Chairs Etc., we may collect the following information:

  • Personal details: Your name and surname.
  • Contact information: Your email address, telephone number and contact details.
  • Delivery information: Your delivery address and any additional information required to deliver furniture to you.
  • Order information: Details of furniture purchased, product selections, order history, quotations, invoices and returns.
  • Payment information: Information required to process payments through our payment service providers. We do not intentionally store complete payment card details on our own systems unless specifically stated and appropriately secured.
  • Account information: Login details and information associated with your customer account, where applicable.
  • Communication records: Information you provide when contacting us through email, telephone, contact forms or other communication channels.
  • Technical information: Information such as your IP address, browser type, device information and website usage data, where collected through website technologies.

We only collect personal information that is reasonably necessary for our business purposes or otherwise permitted by law.

3. HOW WE COLLECT YOUR INFORMATION

We may collect your personal information when you:

  • Browse or interact with our website.
  • Create a customer account, where available.
  • Place an order or request a quotation.
  • Complete a contact form or send us an email.
  • Contact us regarding furniture, deliveries, returns or product enquiries.
  • Subscribe to receive marketing communications.
  • Interact with our website through cookies and similar technologies.

We may also receive relevant information from payment providers, delivery partners or other service providers where necessary to complete a transaction or provide our services lawfully.

4. HOW WE USE YOUR INFORMATION

Chairs Etc. may use your personal information to:

  • Process and manage furniture orders and purchases.
  • Prepare quotations, invoices and payment confirmations.
  • Arrange deliveries, collections and order updates.
  • Respond to customer enquiries and provide support.
  • Manage customer accounts, where applicable.
  • Process returns, refunds and complaints in accordance with our applicable policies.
  • Improve our website, products, services and customer experience.
  • Maintain business, financial and transaction records.
  • Prevent fraud, protect our business and maintain website security.
  • Comply with applicable legal, tax and regulatory obligations.
  • Send promotional communications where legally permitted and, where required, with your consent.

We will not use your personal information for purposes that are incompatible with the reasons for which it was collected unless permitted by law or otherwise authorised.

5. SHARING YOUR PERSONAL INFORMATION

Chairs Etc. does not sell your personal information to third parties.

We may share relevant information with trusted third parties when necessary to operate our business and fulfil your requests. These may include:

  • Payment service providers: To process payments securely.
  • Delivery and logistics providers: To transport and deliver furniture to your specified address.
  • Website hosting and technical service providers: To maintain, secure and operate our website.
  • Business and accounting service providers: To manage invoices, records and financial obligations.
  • Marketing and analytics providers: To support permitted marketing activities and understand website performance.
  • Legal and regulatory authorities: Where disclosure is required by law or necessary to protect our legal rights.

We expect service providers handling personal information on our behalf to implement appropriate safeguards and use the information only for authorised purposes.

6. PAYMENT SECURITY

Where online payments are available, transactions may be processed through third-party payment service providers.

Payment information is handled in accordance with the applicable provider’s security procedures and privacy policy. Chairs Etc. does not control the independent privacy practices of third-party payment providers.

Customers should avoid sending complete payment card details or other sensitive financial information through unsecured email or contact forms.

7. COOKIES AND WEBSITE TECHNOLOGIES

Our website may use cookies and similar technologies to improve functionality, remember preferences, understand visitor behaviour and support website security.

Cookies may be used to:

  • Help the website function correctly.
  • Remember relevant preferences or shopping activity.
  • Analyse website traffic and performance.
  • Support marketing and advertising activities, where applicable.

You can manage or disable cookies through your browser settings. However, disabling certain cookies may affect the functionality of parts of our website.

Where required by applicable law, we will obtain consent before using non-essential cookies or similar technologies.

8. DATA SECURITY

We take reasonable technical and organisational measures to protect personal information against loss, misuse, unauthorised access, alteration, disclosure or destruction.

These measures may include access restrictions, secure hosting arrangements and appropriate security procedures.

Although we take reasonable steps to protect your information, no method of electronic transmission or storage can be guaranteed to be completely secure. We therefore cannot guarantee absolute security.

If a security compromise involving personal information occurs, we will respond in accordance with applicable legal requirements.

9. RETENTION OF PERSONAL INFORMATION

We retain personal information only for as long as reasonably necessary to fulfil the purposes for which it was collected, including processing orders, providing customer support, resolving disputes and meeting legal or accounting obligations.

Where information is no longer required, we will take reasonable steps to delete, destroy or de-identify it, unless retention is required or permitted by law.

10. YOUR RIGHTS UNDER POPIA

Subject to applicable law, you have the right to:

  • Request access to personal information we hold about you.
  • Request the correction or updating of inaccurate or incomplete information.
  • Request the deletion or destruction of personal information where legally permissible.
  • Object to certain forms of processing of your personal information.
  • Withdraw consent where processing is based on your consent, without affecting the lawfulness of processing before withdrawal.
  • Object to direct marketing communications in accordance with applicable law.
  • Lodge a complaint with the Information Regulator of South Africa if you believe your personal information has been handled unlawfully.

To exercise these rights, please contact Chairs Etc. using the contact details provided on our website. We may need to verify your identity before processing your request.

11. DIRECT MARKETING

Chairs Etc. may send you information about furniture, special offers, promotions, new products and other relevant updates where permitted by law.

Where consent is required, we will obtain it before sending electronic direct marketing communications.

You may unsubscribe from marketing emails using the unsubscribe option provided or contact us to request that your details be removed from our marketing communications, subject to applicable legal requirements.

Even if you opt out of marketing, we may still contact you regarding an existing order, delivery, payment, return or other essential service-related matter.

12. THIRD-PARTY WEBSITES

Our website may contain links to third-party websites, including payment platforms and social media services.

These websites operate independently and may have their own privacy policies and data-handling practices. Chairs Etc. is not responsible for the privacy, security or content of third-party websites.

We encourage you to review the relevant privacy policies before providing personal information to third parties.

13. CHILDREN’S PRIVACY

Our website and services are intended for general customers and are not specifically directed at children.

We do not knowingly collect children’s personal information unnecessarily. Where personal information relating to a child is involved, we will handle it in accordance with applicable legal requirements.

14. CHANGES TO THIS PRIVACY POLICY

Chairs Etc. reserves the right to update this Privacy Policy from time to time to reflect changes in our business practices, website functionality or applicable legislation.

Any updates will be published on this page, together with the revised date where appropriate. We encourage you to review this policy periodically.

15. CONTACT US

If you have any questions about this Privacy Policy, wish to access or correct your personal information, or would like to exercise your rights under POPIA, please contact us through the contact details provided on the Chairs Etc. website.

Chairs Etc.
Email: info@chairsetc.co.za
Telephone: 087 152 7103
Physical Address: 60 3rd Ave, Newton Park, Gqeberha, 6055

We will make reasonable efforts to respond to privacy-related enquiries and requests within the timeframes required by applicable law.

16. INFORMATION REGULATOR OF SOUTH AFRICA

If you are dissatisfied with how your personal information has been handled, you may contact the Information Regulator of South Africa or lodge a complaint through its official channels.

Website: https://inforegulator.org.za/
Email: enquiries@inforegulator.org.za

This Privacy Policy should be read together with our Terms and Conditions, Shipping Policy and Refund Policy, where applicable.